Nvidia to announce next-gen GPU architecture in September amid RTX 4090 rumors

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Photo by Sam Byford / The Verge

Nvidia is getting ready to announce its next-gen GPU architecture, codenamed Lovelace. Ampere is the current GPU architecture that powers Nvidia’s RTX 30-series GPUs, after Turing debuted with the first RTX cards in 2018. Nvidia is now expected to detail its Lovelace GPU architecture at GTC 2022 in September, with CEO Jensen Huang hinting at an announce during the company’s recent earnings call.

“We’ll get through this over the next few months and go into next year with our new architecture,” said Huang, while discussing a slowdown in gaming GPU demand. “I look forward to telling you more about it at GTC next month.”

A new GPU architecture announce doesn’t mean we’ll see RTX 40-series GPUs immediately, though. Nvidia first unveiled its...

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